First Place Betting Jobs is a boutique recruitment agency, dedicated to attracting the best global talent for the iGaming industry.
Maguires created the brand name, brand identity and creative concept to provide market cut-through in a highly competitive sector.
By creating a series of bespoke 3D renders, featuring sporting, gambling and gaming iconography, we were able to develop a playful headline style for the nascent brand.
These creative assets and tone-of-voice guides would go on to form a creative toolkit that was then delivered to the client’s existing digital agency, allowing them to produce a series of recruitment ads on Linkedin on their website.
