Currently under development on the site of the former British Home Stores on Union Street, Aberdeen Market is set to be a unique destination featuring international food and drink outlets, local traders, businesses and artisan workshops.

Having worked with Savills on marketing a number of high profile commercial properties on Glasgow’s renowned ‘Style Mile’, Maguires was approached to create a bold and modern identity for the development.

Taking inspiration from the triangular structures set within the unique roof canopy, coupled with the mix of modern materials present in the interior, we created a distinct logo marque and accompanying marketing brochure, as well as a number of striking window vinyls and adverting hoardings on Union Street.

Glasgow’s extensive retail offering includes three main shopping streets in the city centre – known as ‘The Style Mile’ – with Buchanan Street at its heart.

Ranked second in the UK retail hierarchy, behind only London’s Oxford Street in terms of CACI rating, Buchanan Street is home to an array of mainstream retailers and aspirational brands.

However, as high streets across the UK adapted to a post-pandemic world, operators Hines showcased a unique opportunity for premium retailers to take over rarely available commercial space in an iconic location at the top of the street.

Maguires were tasked with creating the sales credentials brochure for the opportunity and accompanying window vinyls across all units. We also commissioned original photography and a video walk-through to supplement the marketing offering.